Monday, April 7, 2008

RICK ROLLED

Rick RolledBy now many of us have been 'served' or 'pwn3d' but have you been 'rick rolled' yet? This most recent prank, which has been around for about year, has hit the mainstream hard in the past six months.

The prank involves the 1987 hit song "Never Gonna Give You Up" by Rick Astley. The song reached #1 on the Billboard Hot 100 and its music video is the basis for being 'rick rolled'.

The perpetrator provides a relative link for an ongoing thread, article or conversation. The user clicks on the link with great anticipation only to be dissapointed (or if you are like me, insanely pumped up and you begin singing along) as he sees a 1980s music video instead of the relavent topic.